I see a lot of this kind of stuff.

Canadian rocker Bryan Adams has some advice for his younger counterparts as he prepares for the self-funded release of his 11th studio album in America — take control of your music.

Always good when a veteran rocker, who has been there, had some ups and downs, knows the pitfalls and how to avoid them, is generous enough to give some salient advice to aspiring musicians. Take it away Bryan….

“I really recommend it to most artists to take control of their music if they can,” the rocker-turned-photographer said in an interview for “Hear the World” an exhibition of his celebrity photos to promote awareness of hearing loss that opened in New York on Friday.

“It’s really time for artists to take control of what they’re doing and appreciate what it takes to move forward,” said Adams. “I really didn’t understand how much went on behind the scenes in promoting a record.”

With several new artists having hits without the backing of a major record label, Adams says he believes independence “is what the music business is coming to.”

Hunh?

With all do respect “rocker-turned-photographer” Bryan Adams, and I’m glad you are raising money for “awareness of hearing loss” by the way but, with all do respect, that isn’t advice. That’s just some jive, bullshit gibberish from a distant ivory tower.

A little insight please, if you will Canadian rocker. Maybe, you have some real world experience to relate other than, “be independent” which, is what all of your “younger counterparts” are doing already. Not like they have much choice in the matter, you know?

“I know already that we’re better off here doing it myself than when I was with a label,” he said. “There’s four times the interest just by doing it ourselves because we’re creating our own buzz.”

While Adams did not elaborate on how he was creating his own buzz, many bands are seeking new ways to sell their music and connect with fans, particularly over the Internet. As a result, record labels are struggling to keep pace and have lost several top acts as part of the industry shake-up.

There you have it little shavers, create your own buzz. That’s what you gots to do, create your own buzz.

It’s easy, go record some stuff on your friend’s PC, take a few photos, get you a MySpace and give your music away. That is thinking outside the box. That is how to create a buzz, my friend.

Good luck, have fun and we’ll see you in Billboard.

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"Create Your Own Buzz" by Pribek was published on May 3rd, 2008 and is listed in Hunh?, Icon?, Marketing, Music, Music Business.

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Comments on "Create Your Own Buzz": 2 Comments

  1. Pat Darnell and Friends wrote,

    Buzz seems to refer to mindlessness, little to none ciphering going on between the ears. What is tempting here is to slam wannabes and put them on a Texas Navy Submarine, you know the subs with screen doors.

    In my words; you will not hear the buzz of worker bees until there is sustenance enough to provide food, shelter and enterprise for them, eh? I am talkig about flowering, that leads to fruition. No flowers — no Buzz. Let’s look at a perfect example of this: Tom Waites.

    By now you and I and all can presume, my generation, clueless and developmentally interrupted by war and lack of supportive “buzz” had similar journeys of tears and fatale. Excuse, but I found this clipping in a blog that amply spells out that lack of buzz is a symptom of many ailments including “wikki-like thinking.”

    The Celestial Monochord
    Journal of the Institute for Astrophysics and the Hillbilly Blues
    http://www.celestialmonochord.org/2008/04/illinois-wiscon.html
    April 30, 2008
    [retrieved today in entireity at link shown: abridged here]

    “Tom Waits doesn’t release songs like Day After Tomorrow, which is one reason people listened so closely when it appeared on his 2004 album, Real Gone.

    The song’s narrator is a 21-year-old combat soldier on a battlefield where he sees himself like “the gravel on the road,” like an expendable resource in someone else’s project.

    It’s what we might call a protest song, which is not Tom Waits’ style. When the morning newspaper appears in a Tom Waits song, it’s usually to complete a still life with eggs and weak coffee. But Day After Tomorrow is a beautiful anit-war song — politically disheartening, spiritually uplifting, and about as moving as anything Waits has ever done.

    Like me, the narrator-soldier of Day After Tomorrow is from northern Illinois:

    I got your letter today
    And I miss you all so much here
    I can’t wait to see you all
    And I’m counting the days, dear
    I still believe that there’s gold
    At the end of the world
    And I’ll come home to Illinois
    On the day after tomorrow

    It is so hard
    And it’s cold here
    And I’m tired of taking orders
    And I miss old Rockford town
    Up by the Wisconsin border
    What I miss you won’t believe
    Shoveling snow and raking leaves
    And my plane will touch down
    On the day after tomorrow

    …Of course, on my second listening, I remembered that Waits’ wife, Kathleen Brennan, grew up in Johnsburg, Illinois, which is close to Rockford and even closer to my own home town. Since the early 1980’s — and increasingly, as time goes on — Waits and Brennan have worked as a team under the name “Tom Waits,” much as Gillian Welch and David Rawlings have said that they are a band called “Gillian Welch…”

    So, thinking of the lines as having been written by an Illinoisan subtly changes the meaning of the words.

    …Kathleen Brennan is from just this side of a border, a place where someplace else is always just over the horizon. Maybe such people know exactly where to locate their mythological worlds — over on the other side. Maybe they also tend to know exactly where myths are sorely lacking — here on this side.

    …So, in Day after Tomorrow, Waits and Brennan’s soldier suddenly finds himself thinking of his hometown, old Rockford town, as if it were that mythical world on the other side of the border. He’s displaced alright. His folks back home wouldn’t believe how shoveling snow and raking leaves now seem to him like that gold at the end of the world.

    …Mostly, we went back for holidays, weddings, and funerals. As a result, my parents’ respective home towns seemed like bizarro worlds where people spent every day of their entire lives wearing clip-on ties, going to lengthy Catholic services, and then getting ecstatically drunk. In my mind’s eye, John Prine’s Wedding Day in Funeralville is always obviously about those places.

    It’s wedding day in Funeralville
    Your soup spoon’s on your right
    The King and Queen will alternate
    With the refrigerator light
    There’ll be boxing on the TV show
    The colored kid will sing
    Hooray for you
    And midnight’s oil
    Lets burn the whole damn thing

    …Wisconsinites know about Illinoisans crossing the border to party. They were called FIBs (F**king Illinois Bastards). FIBs were known for driving drunk, littering, and being loud and disorderly — even more so on all counts than native Wisconsinites.

    …Once, a relative was bitterly complaining about FIBs, so I pointed out that the airwaves in Illinois were fully saturated with appeals to Escape to Wisconsin — constantly. Every Illinoisan who crossed the border was awarded an Escape to Wisconsin bumpersticker and encouraged to hurry back. He should, I said, contact his own state government about their success in attracting us FIBs … his face took on a vivd expression of disillusionment.
    John Prine’s song “Lake Marie” is about a character like that — his body on the border, his mind so swimming with that border’s past and present that it orders his world.

    It’s a very weird song, almost a nonsense song, that makes sense on a level no other song makes sense. The song has a mysterious power to make you hit the repeat button over and over and over again, endlessly. I suspect that power might derive from the song’s evocation of place — it conjures the experience of occupying that particular borderland in a way you never thought possible.

    For one thing, it confuses its facts as only someone thus conflicted can confuse them. Its inaccuracy is authentic.

    Many years ago along the Illinois-Wisconsin Border
    There was this Indian tribe
    They found two babies in the woods
    — white babies
    One of them was named Elizabeth
    She was the fairer of the two
    While the smaller and more fragile one was named Marie
    Having never seen white girls before
    — and living on the two lakes known as the Twin Lakes —
    They named the larger and more beautiful lake Lake Elizabeth
    And thus the smaller lake that was hidden from the highway
    Became known forever as Lake Marie

    I see now that the song is apparently about Twin Lakes, Wisconsin, which was founded by a family that did indeed have twins — Elizabeth and Mary. But the twins were never abandoned to the Indians.

    It’s troubling how little the schools I attended taught me about the pre-European history of this place so full of Native-American-derived place names, as well as cigar-store-Indian kitsch. But those place names and that kitsch and the beauty of the Wisconsin landscape swam around in my head my entire life.

    It’s already been a quarter century since Tom Waits wrote the song “Johnsburg, Illinois”. Back then, Brennan and Johnsburg were new to Waits, comparatively, and Brennan didn’t yet have the kind of intimate involvement in the writing that she does today. Well, that’s what I gather anyway.

    Waits seems to have deliberately painted Johnsburg as a place that exists mostly in his imagination — the kind of Midwestern farming community any Californian might imagine. He plays a character who can’t tell the woman from the photo, the community from the Rockwell painting.

    Of course, it could very well be that this confusion between the person, or town, and their image is what romance is all about. Who the hell wouldn’t want such a song written for them? And what chamber of commerce wouldn’t thank a writer for naming such a song after its town?

    In a sense, the soldier in that oversees war in Day After Tomorrow has gone from thinking of his hometown as a resident would to thinking of it as an outsider might. The war experience has transformed him from a resident of the border town, like Brennan, to a dreamer of a mythical place, like the Waits of 25 years ago.

    Pat Darnell and Friends’s last blog post..eQUAKE

  2. J wrote,

    “If you build it they will come”…

    …like frozen cats to the ‘08 Olympics…

    J’s last blog post..Schizzolate your twitter

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